Sunday, June 20, 2010

Sewing for Men and Boys…

Mr. Peacock found this 1970’s sewing publication, Sewing for Men and Boys, at the flea market. The title made me chuckle. This 1973 publication showcases menswear trends and sewing techniques, while promoting Simplicity sewing patterns, in a magazine format.

The topics of this magazine cover fabric types, measurements and tailoring techniques. Much of the advice and tips are timeless, such as the importance of a properly fitted garment.

It has a “Sewing Illustrated “ section with step-by-step photos and diagrams. To quote their “Ties” section, “….the nostalgic bow tie is now enjoying popularity.”

Sewing for Men and Boys was meant to inspire home seamstresses to make contemporary clothes for the men in their families. I don’t think many moms or grandmothers sew clothing for the men in their families anymore.

This magazine also highlights seasonal clothing for men and boys, including "Summer in the Sun."

The high-waisted tennis shorts look dated, but many of the trends they touch on are still relevant today.

You get your own copy of this seventies menswear magazine here. I have my copy of Sewing for Men and Boys next to my Charles Hix book collection.

Sewing for Men and Boys begins with a section on “Self Image” and breaks menswear into 4 categories: tailored traditionalist, active casual, now generation, and young executive. What category are you? Mr. Peacock would categorize himself as a "casual-traditionalist." What category are you?

13 comments:

tula said...

Amazing. I'm totally Twittering this and nobody can stop me.

TJB said...

Gee, I would love to be part of the Now Generation, but since that seems to require doing my hair like Justin Bieber and my makeup like Adam Lambert, I suppose I'll be satisifed being a Tailored Traditonalist.

david john said...

this is fantastic! an amazing find...

Anonymous said...

I bought this myself when it came out in the 70s and I, aged 19, was just teaching myself to sew my own clothes. I made shirts, pants and sports coats from it and the Simplicity patterns it promoted. They were awesome! I still have it somewhere, though I no longer sew. Who knew it would become a collector's item? The clothes, and the models, are fabulously of their time, especially the Village People daddy type!

Reavis Eitel said...

<3!

Reavis Eitel said...

That should have been a heart! xo

starsweare said...

Awesome find! Mr. Peacock, I love your blog!

Tal said...

Genius! Such brilliant visual references. Thanks for sharing!

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